Different people use different strategies to arrive at results, some strategies are inherently better than others. One such strategy that leads in attracting a lot of customers is posting local classified ads.
The advantages of posting local classified ads are many,
- Local advertising is less money, time and effort consuming- Advertising globally or nation wide is something a company with deep pockets and a big workforce can do - they can make sure that all calls are answered, all queries addressed and products sent to customers. For a company that is comparatively smaller, local advertising makes more sense, it means spending less money and employing less people to handle the calls and in case the callers are interested the ability to serve them without delay.
For example, nationwide advertising will suit a realtor who can offer homes throughout the country, for someone who wants to rent or sell his own home, local advertising undoubtedly makes much more sense.
- Removes ambiguity from the mind of the Visitor- A nationwide advertisement can be extremely ambiguous to a person who is looking for something in a particular area - this may result in his giving up further research. A local advertisement, on the other hand, ensures that a visitor gets exactly what he is looking for resulting in more chances of retaining his interest. Interest retained can be converted into desire and finally into a sale. This factor especially comes in play when the visitor is short of time.
- Targeted traffic- Some people talk about local advertising resulting in decreased queries. Well local advertising delivers what is called Targeted traffic - Targeted traffic means queries that are more likely to be converted into business. This increase in targeted traffic will more than offset the decrease in overall traffic.
Would you like to have 1000 calls with a conversion rate of 1% or would you rather have 100 calls with a conversion rate of 20%?
So overall, local advertising uses less time, money and efforts, is less ambiguous, all the while getting targeted traffic.
Putting up your Ads on a Local Online Classifieds List makes the whole process even more alluring as now there are no costs associated – you can register for free, post advertisements for free and even communicate with prospective clients for free through phone or email.
At Egoob.com we allow you to do the same – posting free local Classified Ads.
Register today and making money will never be so easy - It is FREE, EASY and GETS GREAT RESULTS.